Top 5 Social Apps Performance in Ghana Q2 2025

In the second quarter of 2025, the top social apps in Ghana showcased varied performance trends across downloads, revenue, and active users on a unified platform. Here's a look at how each app performed according to Sensor Tower data.

TikTok - Videos, Shop & LIVE saw a consistent rise in weekly revenue, culminating at approximately $18.6K by the end of June. Weekly downloads fluctuated, peaking at 135K in late April, while active users remained robust, ending the quarter at around 4.3M.

BuzzCast - Live Video Chat App experienced a gradual increase in revenue, reaching $935 in mid-June. Downloads showed a slight upward trend, with the highest figure of 1.3K at the end of June. Active users also grew steadily, closing the quarter at 3.5K.

BIBO - Friends, Chat, Call reported significant growth in both downloads and active users. Downloads peaked at 25K in mid-May, and active users saw a substantial increase, reaching 43K by the end of the quarter. Revenue also showed a notable uptrend, peaking at $1.1K in late May.

Tango- Live Stream, Video Chat recorded a steady increase in revenue, reaching $770 by the end of June. Downloads showed a recovery from a low point in April, peaking at 2.5K in late June. Active users demonstrated a slight decline, ending the quarter at 24.4K.

Facebook maintained a stable performance with weekly downloads peaking at 91K in early June. Revenue varied throughout the quarter, peaking at $1K mid-June. Active users remained relatively stable, ending at approximately 3.1M.

These insights provide a snapshot of the dynamic social app landscape in Ghana, with more detailed analytics available from Sensor Tower.